Burnout, fatigue and AI-driven ways of working are three interconnected pressures reshaping how people experience work and why they leave.
Founded by Georgia Hodkinson GMBPsS, our work explores the hidden organisational patterns sitting beneath turnover and sickness absence.
We help organisations understand why people leave, go off sick, or burnout and what it’s really costing the business.
We help organisations reduce staff turnover and sickness absence by fixing the work conditions that drive burnout, fatigue, and misuse of AI.
By combining occupational psychology and systems thinking, we uncover the conditions affecting performance, retention, sickness absence, and risk, then help redesign work so people and organisations can perform sustainably.
If You’re Here, You Probably Want To…
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Understand why people are leaving, burning out, or going off sick
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Improve decision-making in high-pressure or fast-changing environments
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Explore the impact of fatigue, workload, and AI
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Move beyond surface-level wellbeing initiatives
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Create healthier, more sustainable ways of working
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Understand what burnout and disengagement are really costing the organisation
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What are Human Factors?
Human factors
Human factors sits at the intersection of psychology, design, and systems thinking and is the field that looks at how people actually behave, think, feel, and make decisions.
This is the design of work, tools, and environments to fit humans.
It asks questions like:
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How do attention, fatigue, stress, and workload affect performance?
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Why do capable people make mistakes in certain conditions?
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What helps people perform well consistently.
